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FIRST NBA FILIPINO HERITAGE WEEK TO CELEBRATE PHILIPPINE CULTURE

The week couldn’t get any better than this.

The National Basketball Association (NBA) just launched the first Filipino Heritage Week, a way to celebrate Philippine culture with Filipino fans the world over, running from March 13 until 19, with three must-watch games headlining the bill.

As part of the NBA Filipino Heritage Week, the Golden State Warriors and the Miami will hold Heritage Nights, which will showcase in-arena Philippine-themed activations, including musical performances and a whole lot of giveaways.

Featured games will be the Miami Heat, coached by Filipino-American Erik Spoelstra, going against the New Orleans Pelicans, headed by the formidable frontcourt of Anthony Davis and DeMarcus Cousins, and the young Minnesota Timberwolves, led by reigning Rookie of the Year, Karl-Anthony Towns.

The best thing about it?

There’s no reason to miss the action because all the games will be aired live on Basketball TV. Here’s the schedule of the games:

March 16 (March 15 U.S.) – Heat vs. New Orleans Pelicans: 7:00 AM LIVE

March 18 (March 17 U.S.) – Heat vs. Timberwolves: 8:00 AM LIVE

March 19 (March 18 U.S.) – Warriors vs. Bucks: 10:30 AM LIVE

Also part of the Heritage Week is a viewing party attended by an NBA legend Glen Rice, an NBA Cares event, and social media activations on NBA’s Facebook and Twitter accounts in the Philippines.

“The first NBA Filipino Heritage Week is the perfect opportunity for the NBA to celebrate the support of our Filipino fans around the world,” said NBA Philippines Managing Director Carlo Singson.  “The activities in the Philippines, Miami and Oakland will showcase the country’s vibrant culture and passion for basketball.”

For more details on the Filipino Heritage Week, go to www.nba.com, download the NBA app, and follow the League on Facebook (www.facebook.com/philsnba) and Twitter (www.twitter.com/nba_philippines).

Don’t miss out on the excitement and tune in to Basketball TV to catch the Filipino Heritage games live!